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lirik lagu we need to study people - akira the don & earl nightingale

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advertising is based on one thing
happiness
you know what happiness is?
happiness is the smell of a new car
it’s freedom from fear
it’s a billboard
on the side of the road
that screams reassurance
that whatever you’re doing
is okay
in order to become a professional
in a world of amateurs
we need to study three important subjects
one
our company
and the industry in which it operates
two
our job
and perhaps the next step upward
in our career
and three
we need to study people
since successfully serving
and getting along with people
will determine our success or failure

we need to study people
watch what they say
watch what they do
so pay attention
it’s not hard to decipher
we need to study people
watch what they say
watch what they do
pay attention
it’s not hard to decipher

these are three subjects
on which you could gradually build
a fine home library
your bookstore clerk
will help you find the right books
if you tell him what you want to know
frequently, all you need
in order to make
an enormous improvement
is simply a reminder
of things you’ve known
but have forgotten
perhaps this study
and researching your job
your industry
and ways of increasing
your service to others
sounds like a big job
well, it is
but it’s fascinating
and in the long run
it pays tremendous dividends
builds complete security
and it can be accomplished
in an hour a day
devoted to reading
and making permanent notes

we need to study people
watch what they say
watch what they do
so pay attention
it’s not hard to decipher
we need to study people
watch what they say
watch what they do
pay attention
it’s not hard to decipher


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